Astrologie is betting on horoscopes personalized by an AI

Personal development, spirituality, well-being, questioning, uncertainties about the future, the horoscope sector is attracting more and more French people who want to think about the future differently. In a society that tends to rationalize everything, more and more of them are looking for another system of thoughts to cultivate hope and free themselves from their own anxieties. Behind this enthusiasm for astrology, the need to give meaning to one’s existence and to prepare the future with confidence.

We met the team behind to try to understand how the horoscopes published daily are written for each of the 12 astrological signs. Their positioning? Combine the world of personal development with that of astrology so that everyone can think about the future in a positive way and approach everyday life with serenity.

Automatically generated horoscopes using an algorithm

Most players on the horoscope market offer succinct horoscopes to allow everyone to « visualize » the atmosphere of the day in a minimum of time. Whether on the radio, in the newspapers or on the Internet, we generally have access to a synthetic and rapid reading for each of the astrological signs. The daily horoscope is thus part of the routine of many French people seduced by the idea of ​​being able to quickly consult the astral climate of the moment whether in love, at work or on a personal level. offers a very different experience by presenting particularly detailed horoscopes. The latter also speak of love, work and money and are also based on the astral climate of the day. Behind these horoscopes hides an algorithm that scans the position of the planets in relation to the 12 signs of the Zodiac to generate a personalized horoscope on a daily basis as close as possible to reality. For those who are interested, you can find the situation of the planets in real time on the planetarium

With the participation of several astrologers including Eva Delattre, has built up a complete database from which the algorithm can draw without limit to generate horoscopes. The result is there: personalized horoscopes that revolve around several planets and that read naturally from the introduction to the conclusion.

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The main interest of the algorithm is therefore to translate the astral climate of the day automatically so that everyone can have a detailed view of the planets which exert an influence on their astrological sign.


Words to relieve our ills

For many French people, reading horoscopes is part of a well-being routine whose main objective is to provide an entertaining framework for reflection. By giving meaning to the situation and the movement of each planet, astrology allows a return to oneself and offers the possibility for everyone to reconnect with nature and their environment. Far from enclosing the individual in a standardized framework, astrology then makes it possible to gain height on daily life and to think of the future differently.

Beyond the entertaining side, horoscopes offer a positive reading of everyday life and allow everyone to approach life with optimism. They thus offer the possibility of considering solutions to everyday problems and of keeping hope in the future.

For many, astrology is a belief and some refuse to give any credence to this pseudo-science. But this skepticism disappears when we look at the very purpose of astrology, which is that of returning to oneself.

It is on the basis of this reflection that has chosen to combine the universe of astrology and horoscopes with that of personal development. It is not a question here of talking about the future but of giving everyone the means to envisage it in the best possible way. We will thus speak more of potential and possibilities than of the future.

The 12 astrological signs presented with the same attention to detail

The interest of the French for astrology is not limited to reading horoscopes. Astrological signs hold a very important place in the collective unconscious and their specificities are often a source of discord and amusement.

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On a purely theoretical level, the astrological sign of an individual corresponds to the situation of the sun in relation to the 12 signs at the time of his birth. It is also called the sun sign. It allows to apprehend the personality of the individual in order to understand who he really is. The situation of the Moon or even the planets at the time of the birth of the individual will make it possible to discover other facets of his personality which are generally studied in more detail in the astral chart.

Everyone is free to embody all the particularities of their astrological sign and to see in them their own qualities. If we had to give some specificities to each of the 12 signs, we could for example retain the following elements:

Aries (March 21 – April 20) is renowned for its assertive, go-getter, optimistic and spontaneous temperament. He will sometimes be criticized for his lack of tact or his impulsiveness.

Taurus (April 20 – May 10) will be calmer. We will appreciate his benevolence, his loyalty and his realism.

Gemini (May 21 – June 21) can stand out for their curiosity and intelligence. He will be able to seduce those around him with his very good communication skills and his ability to stay young despite the passage of time.

Cancer (June 22 – July 22) will astonish by his great sensitivity, his gestures of attention or his total devotion to his loved ones.

Leo (July 23 – August 22) represented a whole, outspoken, perfectly honest individual. He will seduce with his generosity and loyalty.

Virgo (August 23 – September 22) will tend to be organized, rigorous and thoughtful. We can blame him for a certain restraint or a form of modesty that prevents him from investing himself body and soul in his projects or in his relationships.

Libra (September 23 – October 23) will be able to use their diplomacy to judge a situation and depict the ins and outs of it. She often represented a balanced person perfectly able to adapt to her environment.

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Scorpio (October 24 – November 22) will represent a more complex personality, more difficult to pin down. He is a person who is often passionate and invested in his projects. Sometimes it will take time to get to know her and gain her trust.

Sagittarius (November 23 – December 22) describes a warm, generous, outgoing person. We will appreciate his joie de vivre and his desire to always move forward. He is a resolutely optimistic and honest person.

Capricorn (December 23 – January 20) will favor reason over feelings. He portrays a measured and serious person who never balks at the work at hand. We can sometimes blame him for a certain form of introversion or shyness which prevents him from fully realizing himself.

Aquarius (January 21 – February 19) describes a somewhat dreamy and idealistic person who will be able to seduce those around him by the audacity with which he represents the world and the environment that surrounds him. It is a personality full of surprises that we find perfectly accomplished in associations or in a humanitarian project.

Le Poisson (February 20 – March 20) will represent the figure of the artist. He is a very sensitive and creative personality who will fully realize himself in the professions of culture and art. We will appreciate his boundless intuition and imagination which will allow him to escape the world and the darkness that surrounds him. has chosen to be as complete as possible in its approach to the 12 astrological signs by offering particularly detailed information. Beyond the astrological sign, you will also find information on your moon sign or on the situation of the planets at the time of your birth. The study of your astral theme will then allow you to understand all the richness of astrology and to discover who you are deep within yourself.

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